Marketing News & Industry Updates

Social Ad Sales To Rise

Local advertising revenue in the U.S. will rise 5.8% to $161.3 billion next year, according to MarketingDive report ...
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Facebook Adds New Options For Brands To Control Ad Placement

Facebook Adds New Options For Brands To Control Ad Placement

Facebook has announced a set of new brand safety tools that will enable businesses to better control where ...
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Instagram Will Begin Hiding Total Like Counts For US Users from Next Week

Instagram Will Begin Hiding Total Like Counts For US Users from Next Week

Instagram Testing Expands Last week, Instagram chief, Adam Mosseri announced that Instagram will be extending its test of ...
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Social Media Ad Spending Growth Will Accelerate To 6% World Wide In 2020

Social Media Ad Spending Growth Will Accelerate To 6% World Wide In 2020

For the first time, advertising spend on social media this year will overtake print media worldwide, according to ...
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How Dopamine Fuels The Golden Rule Of Content Marketing

Recently, Jade Bunke, wrote an article about how marketers can leverage the brain’s reward system to engage customers ...
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LinkedIn

LinkedIn Campaign Manager Adds Audience Targeting Logic, Demographic Forecasts

According to MarketingLand, LinkedIn is adding audience forecasting information directly to the Campaign Manager dashboard and introducing new ...
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SEO

3 Metrics Small Businesses Should Track To Measure SEO Success

Most business owners understand that the success of a website depends on developing and implementing an SEO strategy. ...
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digital marketing

Learn To Drive Growth and Sales Online

Entrepreneur Store wrote an article on how to drive growth and sales to complete your digital marketing education. ...
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Ads

Cable Companies to Offer Viewer Specific Ads

The American Marketing Association wrote about how targeted ads are advancing in the near future. Companies have easy ...
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marketers

Spotify’s Rumored ‘Create a Podcast’ Feature

Valuable Resource For Marketers Recently, it has been rumored that Spotify is launching a “Create a podcast” button ...
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