Search Engine Marketing

Generate Clicks & Direct Traffic

Search Engine Marketing (SEM) is the process of driving clients to your website using a combination of Search Engine Optimization (SEO), Local Search Optimization, and Paid Search marketing methods. SEM is the process of combining the multiple search engine related marketing strategies into one master plan that is focused on generating leads and increasing brand awareness. Search Engine Marketing utilizes shared planning research from paid search advertisements and data from search engine organic queries to launch both advertisements and landing pages aimed and ranking in multiple locations online. Google, who holds a dominant share of the search market, utilizes vertical stacking to display the marketing methods in the order of 1) Paid Advertisements, 2) Local Search, and 3) Natural Search (which benefits from Search Engine Optimization). Search Engine Marketing helps to plant your company at the top of multiple lists giving you the first chance at a sale.

Target Clients & Get Noticed

On average, it takes 5 to 7 “touchpoints” for a business to close a deal with a customer. Using SEM, we help your company “touch” the client multiple times giving you a higher probability of a generated lead and increased sales. We create a strategy that works for you.

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Search Engine Marketing Features & Benefits

Search Engine Marketing can get your ads in front of customers when they search for specific keywords using a variety of features.

Below are some of the features used to improve your advertising performance.

Multiplacement Rankings

Ranking for multiple keywords in multiple locations will boost your brand.

Increase Brand Awareness

We place your brand in front of prospective clients so they can learn more about you.

Social Community Building

Through steady articles posted on your site your customers will regularly engage.

Improve Search Rankings

Get to the top of popular search engine results like Google, Yahoo, Bing and more.

Higher Web Engagement

With more people finding your brand your web traffic will skyrocket.

Tailored Keywords

We research and implement keywords that are perfect for you.

Corsi's Restaurant Logo

They did a FANTASTIC job creating our website! It looks awesome and it took them no time at all... Definitely recommend them to everyone!

Karen Corsi

Corsi's Restaraunt
Kate McCarty

My website was hacked and they came in and fixed and secured everything! Thinking of getting a new website or updating one, Call Bold Media today!

Kate McCarty

Embassy Title Agency
Deanna-Hatmaker

I am very pleased with the outstanding work Bold Media did... We sincerely appreciated their great ideas to ensure our site was meaningful for our clients.

Deanna Hatmaker

Midwest People Development

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