The following are a collection of summary articles written by our team that analyze and summarize marketing-related news.  If there is something in particular that you'd like to learn more about, please contact us by clicking here.

Online Shopping Behavior

How Has Coronavirus Changed Shopping Behavior

By Bold Media | May 25, 2020

It has been nearly eight weeks since the World Health Organization (WHO) declared the Covid-19 outbreak a global pandemic. In …

How Has Coronavirus Changed Shopping Behavior Read More »

Guide To Working From Home

Guide To Working From Home

By Bold Media | May 18, 2020

American Marketing Association’s article wrote tips on how to work from home. Marketers work across multiple departments and manage different …

Guide To Working From Home Read More »

Aldi Launched First Online Service Due To Covid-19

Aldi Launched First Online Service Due To Covid-19

By Bold Media | May 11, 2020

Aldi is selling groceries online for the first time in the UK to help vulnerable and those that are self-isolating …

Aldi Launched First Online Service Due To Covid-19 Read More »

Snack Brand Launches Its First Outdoor Campaign

Snack Brand Launches Its First Outdoor Campaign During A Lockdown

By Bold Media | May 4, 2020

Due to not many people being outdoors, Emily Crisps had to find ways to ensure it had an impact in …

Snack Brand Launches Its First Outdoor Campaign During A Lockdown Read More »

Coca-Cola Taking a Break on Marketing Spend

Coca-Cola Taking a Break on Marketing Spend

By Bold Media | April 27, 2020

Coca-Cola has decided to take a break on marketing spend due to a reduction on “return in investment” during the coronavirus pandemic.

Nike: Strong Brands Get Stronger

By Bold Media | April 12, 2020

Nike believes brands have an important role to play in tackling the coronavirus. Whether it is helping on the frontline …

Nike: Strong Brands Get Stronger Read More »

Scroll to Top